Well, we would say this, wouldn’t we…? But this really is the greatest lip balm we’ve ever trialled, which is why we agreed to put our name to it. (It’s the only product we’ve ever launched under the Beauty Bible brand – and the only one we ever plan to have! Chunkily-sized, easy to use (even in a mitten-ed hand), it’s jam-packed with aloe vera, organic shea butter and vitamin E. Non-greasy and comfy to wear, it’s unflavoured, too – and doesn’t ever feel ‘claggy’. We find it not only perfect for answering all lip SOS-es, but also slicked on before a richly-tinted lipstick, to create a ‘bitten-lip’ stain.